Proprioo

We had the privilege of working with Proprio during their transition period. Our job was to update their website with the new branding and enhance the UX.

In a crowded and competitive real estate market, we had a limited window of time to make an impact. We capitalized on the promise of a new pure player that relies on digital processes to reduce the cost and time associated with buying and selling real estate. The customer's lack of trust in the estate agent was the first thing to adress.

Working hand in hand with the branding agency, we deployed a website that adheres as closely as possible to the new brand guidelines. We updated existing pages and created new ones, while also building a design system using storybooks.