Openstone

Openstone is a French startup that provides a simple solution for investing in real estate, making it accessible to the widest possible audience. Our challenge was to create a comprehensive form that incorporated a range of complex investment solutions from $50 to over $100,000.

Small investors are wary of taking risks and lack the financial knowledge to make informed decisions.

As the sole designer, I was responsible for conceptualizing the platform, which provided seven investment solutions. We designed a platform that clearly outlined timelines, yields, risks, legal and technical details for each product. The purchase funnel was optimized to be as straightforward as possible while providing the user with all the information they needed to make their investments.